BOTOX® Cosmetic (onabotulinumtoxinA) Day2026 · Date · History
AbbVie states that BOTOX® Cosmetic Day is held annually on the third Wednesday of November and identifies it as an Allergan Aesthetics/AbbVie brand observance.
About BOTOX® Cosmetic (onabotulinumtoxinA) Day
BOTOX® Cosmetic (onabotulinumtoxinA) Day is a United States brand observance created by Allergan for BOTOX® Cosmetic. It was first held on November 20, 2019 and is now held on the third Wednesday in November.
Because BOTOX® Cosmetic is a prescription medicine, this guide covers the history of the branded observance rather than recommending treatment.
Why BOTOX® Cosmetic (onabotulinumtoxinA) Day matters
The day is a manufacturer-created brand event recognizing the product’s patients and healthcare providers; it is not a public-health holiday or an independent medical authority.
Anyone considering BOTOX® Cosmetic should rely on the current official prescribing and safety information and discuss individual questions with an appropriately licensed healthcare professional.
History of BOTOX® Cosmetic (onabotulinumtoxinA) Day
Allergan announced the first annual National BOTOX® Cosmetic Day for November 20, 2019.
Later Allergan Aesthetics/AbbVie releases describe the event as annual and place it on the third Wednesday in November.
The 2025 edition was described by AbbVie as the seventh annual BOTOX® Cosmetic Day, consistent with the 2019 launch.
How the observance developed
This timeline uses documented milestones from reviewed sources. Missing stages are left out rather than guessed.
Allergan plc
Allergan announced the first annual National BOTOX® Cosmetic Day in November 2019.
Allergan plc
The manufacturer created the branded event; registry recognition is not treated as government or medical-establishment creation.
First documented observance
Allergan’s 2019 release calls November 20 the first-ever/first annual National BOTOX® Cosmetic Day.
Current manufacturer materials use BOTOX® Cosmetic Day rather than the launch wording National BOTOX® Cosmetic Day.
Allergan Aesthetics / AbbVie · Current BOTOX® Cosmetic Day branding
Allergan Aesthetics, an AbbVie company
AbbVie’s current releases announce and operate the annual BOTOX® Cosmetic Day campaign.
What the evidence establishes
Confirmed institutional roles and milestones are shown first. Details that could not be established from the reviewed sources are listed separately below.
4 fields not established in reviewed sources
Later institutional actions
Later recognition, renaming, mergers or date changes are kept separate from original establishment.
How to Observe BOTOX® Cosmetic (onabotulinumtoxinA) Day
If you are interested in the history of the brand, read the manufacturer’s timeline and current official product information.
For medical questions, use the current prescribing information and speak with a licensed healthcare professional rather than relying on an observance guide.
If discussing cosmetic treatments with others, respect privacy and avoid pressuring anyone about appearance or procedures.
Treat offers, promotions and social-media claims as marketing unless they are supported by current authoritative product information.
BOTOX® Cosmetic (onabotulinumtoxinA) Day Facts
The first BOTOX® Cosmetic Day was held on November 20, 2019.
Allergan created the branded observance.
The current recurrence is the third Wednesday in November.
Allergan Aesthetics, an AbbVie company, continues to run the annual event.
BOTOX® Cosmetic is a prescription medicine with important safety information; this observance does not substitute for medical advice.
Topic and context
What this page does not assume
- Keep the source-defined country, community, organizer or institutional scope; do not silently broaden it.
- Do not treat the title alone as proof of government recognition or public-holiday status.
- Do not add a creator, founding story or origin claim unless the supporting evidence establishes it.
Evidence & sources
Sources used across the guide are gathered here. Labels show how each source supports the page, and contextual references are kept separate from primary evidence.
AbbVie — BOTOX® Cosmetic Day 2025 (opens in a new tab)
Brand Owner
AbbVie — first annual National BOTOX® Cosmetic Day, 2019 (opens in a new tab)
Official BOTOX® Cosmetic — safety and product information (opens in a new tab)
Understand it, compare it, then explore further
Start with the most common factual questions, then compare closely related observances and explore useful connections.
Frequently asked questions
When is BOTOX® Cosmetic (onabotulinumtoxinA) Day?
Third Wednesday of November The documented recurrence rule is: Third Wednesday of November.
Does BOTOX® Cosmetic (onabotulinumtoxinA) Day fall on the same date every year?
It follows a recurring calendar rule, so the Gregorian date can change from year to year.
Is BOTOX® Cosmetic (onabotulinumtoxinA) Day an official public holiday?
The reviewed sources verify it within this scope: United States / Allergan Aesthetics brand observance. That recognition does not by itself make it a statutory public holiday; the site only makes public-holiday claims when reliable evidence explicitly does so.
Who established or recognizes BOTOX® Cosmetic (onabotulinumtoxinA) Day?
The reviewed sources identify Allergan plc as the proclaiming or establishing body. Current facilitation or coordination is recorded as Allergan Aesthetics, an AbbVie company.
Is BOTOX® Cosmetic (onabotulinumtoxinA) Day international or country-specific?
This observance is specific to United States. Its fuller verified scope is: United States / Allergan Aesthetics brand observance.
How is this page verified?
The factual information is checked against reviewed sources, including the date pattern, scope and institutional history. This page was checked on 2026-09-09.
When is BOTOX® Cosmetic Day?
It is held on the third Wednesday in November.
Who created BOTOX® Cosmetic Day?
Allergan announced and launched the first annual event in 2019; Allergan Aesthetics is now an AbbVie company.
When was the first BOTOX® Cosmetic Day?
The first annual event was held on November 20, 2019.
Does this observance provide medical guidance about BOTOX® Cosmetic?
No. BOTOX® Cosmetic is a prescription medicine. Treatment questions should be based on current official labeling and discussed with a licensed healthcare professional.
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