Observance guideSource-backed

R U OK?Day2026 · Date · History · Messages

R U OK? states that the campaign was born in 2009 from Gavin Larkin’s work with Janina Nearn and that R U OK?Day is held on the second Thursday in September; the organization gives 9 September for 2027.

Moves by calendar ruleReviewed 2026-10-06

About R U OK?Day

R U OK?Day is an Australian national day of action led by R U OK?, a suicide-prevention charity that encourages meaningful connection and conversations with people who may be struggling with life.

R U OK? says the day falls on the second Thursday in September. In 2027 that is September 9. The organization also stresses that its resources are not crisis intervention, expert counselling or a substitute for professional care.

Why R U OK?Day matters

The campaign encourages people to stay connected and to make time for supportive conversations rather than waiting for a single annual date.

A supportive conversation can be valuable, but friends, colleagues and family members should not diagnose someone, pressure them to disclose private information or take on the role of a mental-health professional.

History of R U OK?Day

R U OK? says that in 2009 Gavin Larkin chose to champion the question “Are you OK?” in honour of his father Barry.

While Gavin Larkin was collaborating with Janina Nearn on a documentary, the team concluded that a national campaign was needed, and R U OK? was born.

The organization continues the campaign as an Australian suicide-prevention charity and public-health-promotion organization.

Institutional timeline

How the observance developed

This timeline uses documented milestones from reviewed sources. Missing stages are left out rather than guessed.

  1. Origin / proposal

    Gavin Larkin, working with Janina Nearn

    R U OK? says Gavin Larkin chose to champion the question in 2009 and, while collaborating with Janina Nearn, the national campaign was born.

  2. Current stewardship

    R U OK?

    R U OK? describes itself as the Australian suicide-prevention charity running the campaign and publishes current R U OK?Day guidance.

Origins & establishment

What the evidence establishes

Evidence & sources ↓

Confirmed institutional roles and milestones are shown first. Details that could not be established from the reviewed sources are listed separately below.

Originator / proposerGavin Larkin, working with Janina NearnR U OK? says Gavin Larkin chose to champion the question in 2009 and, while collaborating with Janina Nearn, the national campaign was born.
Current facilitator / coordinatorR U OK?R U OK? describes itself as the Australian suicide-prevention charity running the campaign and publishes current R U OK?Day guidance.
Why this exact date?Second Thursday in SeptemberR U OK?’s official FAQ states that R U OK?Day is the second Thursday in September and gives 9 September for 2027.
6 fields not established in reviewed sources
Proclaiming / establishing bodyNo government proclamation or separate formal establishing body for R U OK?Day is asserted in the reviewed sources.
Original establishing instrument / decisionNo legal or formal establishing instrument is identified.
Original instrument adoption / decision dateNo instrument adoption date is identified.
First observanceThe official history establishes the campaign’s 2009 origin but the reviewed pages do not separately date the first annual R U OK?Day.
Former nameNo verified former recurring name is identified.
Former dateNo former recurring date is established.
Source qualityHigh confidence
1 Primary institutional / legal2 Official organizer
View all sources ↓
Names

Also known as

Are You Okay Day

How to Observe R U OK?Day

01

Check in with someone privately and respectfully if you have a genuine reason to think they may appreciate support.

02

Listen without trying to diagnose, interrogate or force a disclosure, and respect the other person’s boundaries.

03

Use R U OK?’s current conversation guidance if you want a simple framework for asking, listening and following up.

04

If someone wants professional support, help them find an appropriate qualified service rather than trying to become their counsellor.

05

If there is immediate danger or an emergency, use the relevant local emergency service; in Australia R U OK? directs people to call 000 when life is in danger.

R U OK?Day Facts

Fact 01

R U OK? traces the campaign’s origin to Gavin Larkin’s work in 2009, with collaboration from Janina Nearn.

Fact 02

R U OK?Day is held on the second Thursday in September.

Fact 03

The 2027 date is September 9.

Fact 04

R U OK? describes itself as an Australian suicide-prevention charity and registered public-health-promotion organization.

Fact 05

The organization says it does not provide crisis intervention or expert counselling and is not a substitute for professional care.

R U OK?Day Messages

If someone needs more support than you can provide, help connect them with appropriate professional services.

Classification

Topic and context

Community, Causes & Advocacy →
Accuracy notes

What this page does not assume

  • Keep the source-defined country, community, organizer or institutional scope; do not silently broaden it.
  • Do not treat the title alone as proof of government recognition or public-holiday status.
  • Do not add a creator, founding story or origin claim unless the supporting evidence establishes it.
  • Confirm the date again before carrying it into a new year.
Evidence

Evidence & sources

Source policy →

Sources used across the guide are gathered here. Labels show how each source supports the page, and contextual references are kept separate from primary evidence.

Questions & connections

Understand it, compare it, then explore further

Start with the most common factual questions, then compare closely related observances and explore useful connections.

Reader questions

Frequently asked questions

When is R U OK?Day?

Second Thursday in September (10 September 2026; 9 September 2027) The documented recurrence rule is: Second Thursday in September.

Does R U OK?Day fall on the same date every year?

It follows a recurring calendar rule, so the Gregorian date can change from year to year.

Is R U OK?Day an official public holiday?

The reviewed sources verify it within this scope: Australia suicide-prevention conversation and connection campaign. That recognition does not by itself make it a statutory public holiday; the site only makes public-holiday claims when reliable evidence explicitly does so.

Who established or recognizes R U OK?Day?

The documented basis is: R U OK? states that the campaign was born in 2009 from Gavin Larkin’s work with Janina Nearn and that R U OK?Day is held on the second Thursday in September; the organization gives 9 September for 2027.. Supporting evidence includes R U OK? — Our Story. The site does not infer a separate creator or founder unless reviewed evidence establishes one.

Is R U OK?Day international or country-specific?

No single country is assigned to this observance. Its documented scope is: Australia suicide-prevention conversation and connection campaign. Use that scope rather than assuming worldwide or country-specific status.

How is this page verified?

The factual information is checked against reviewed sources, including the date pattern, scope and institutional history. This page was checked on 2026-10-06.

When is R U OK?Day?

R U OK? says it is the second Thursday in September. In 2027, that is September 9.

Who started R U OK?

The organization’s history centers on Gavin Larkin, who in 2009 championed the question in honour of his father while working with Janina Nearn on what became the national campaign.

Is R U OK?Day only about one day?

No. R U OK? emphasizes staying connected and having meaningful conversations throughout the year.

Does R U OK? provide crisis counselling?

No. R U OK? states that it is not equipped to offer crisis intervention or expert counselling and that its website is not a substitute for professional care.

What if someone is in immediate danger?

Use the emergency service for the person’s location. In Australia, R U OK? directs people to call 000 when life is in danger.

Explore further

Related observances with useful context

More in this topic →

Related observances are selected from shared topics, scope and documented connections. Where an important difference is known, it is labeled separately so “related” is not mistaken for “the same observance.”

Same date

Other observances on September 9

Date guide →

These observances are also listed on September 9, 2027.

Source-backedFixed AnnualIn-depth guide

California Admission Day

California, United States / state legal holiday and civic commemoration; not automatically a paid day off or statewide office closure

California Government Code § 6700 lists September 9 as Admission Day; state education and parks sources connect the date to California’s September 9, 1850 admission as the 31st U.S. state.

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Emergency Services Day (999 Day)

United Kingdom / Emergency Services Day campaign

The official 999 Day site states that Emergency Services Day is held on 9 September each year and describes it as a national day across the UK.

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International FASD Awareness Day

Global / FASD United awareness campaign

FASD United’s 2026 awareness-month material states that September 9 is International FASD Awareness Day each year and frames it around awareness, understanding, support and systems change.

Source-backedFixed AnnualIn-depth guide

International Sudoku Day

International puzzle-community observance

Logic Masters India records the World Puzzle Federation’s announcement of 9/9 as International Sudoku Day; an institute under Turkmenistan’s Ministry of Foreign Affairs independently record…

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National School Picture Day

United States / Lifetouch-created school-photography observance

Lifetouch states that it declared National School Picture Day in 2019 and set it for the second Thursday in September each year.